Though I'm not a fan of watching horror movies in theaters, I've always been fascinated with their plots and characters. The Criterion Collection is a film distribution company aiming to sell "important classic and contemporary films" to cinephiles around the world.
This project highlights The Criterion's Collection's selection of horror/suspense films. I wanted the promotion itself to have a suspenseful build up. The treatment of each description was influenced by its accompanying clip, and the end credits were paired with an impactful sound effect. Turn off the lights and enjoy.