During the period of quarantine, I challenged myself with a hypothetical freelance assignment.  I decided to make some advertising material for my town's local bike shop.  If people are forced to stay in their homes/neighborhoods, I figured this would be the time to increase marketing output for sales.

I referenced Julio Bicycles' existing website, and utilized WhatTheFont, to determine the brand's typography.  I also vectorized their pre-existing logo. 

Ultimately, I produced three adverts that I envisioned as a flyer, poster, or magazine ad.

Typography Credit:
Bosphorus 25 – Bold, by Bülent Yüksel
New Farm – Light, by Ben Mitchell andMiles Newlyn

Julio Bicycles Logo
Copyright © 2020 Julio Bicycles - All Rights Reserved 

Mockup  by freepik - www.freepik.com

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