During the period of quarantine, I challenged myself with a hypothetical freelance assignment. I decided to make some advertising material for my town's local bike shop. If people are forced to stay in their homes/neighborhoods, I figured this would be the time to increase marketing output for sales.
I referenced Julio Bicycles' existing website, and utilized WhatTheFont, to determine the brand's typography. I also vectorized their pre-existing logo.
Ultimately, I produced three adverts that I envisioned as a flyer, poster, or magazine ad.
Typography Credit:
Bosphorus 25 – Bold, by Bülent Yüksel
New Farm – Light, by Ben Mitchell andMiles Newlyn
Julio Bicycles Logo
Copyright © 2020 Julio Bicycles - All Rights Reserved
I referenced Julio Bicycles' existing website, and utilized WhatTheFont, to determine the brand's typography. I also vectorized their pre-existing logo.
Ultimately, I produced three adverts that I envisioned as a flyer, poster, or magazine ad.
Typography Credit:
Bosphorus 25 – Bold, by Bülent Yüksel
New Farm – Light, by Ben Mitchell andMiles Newlyn
Julio Bicycles Logo
Copyright © 2020 Julio Bicycles - All Rights Reserved